Stop Thinking Like a Marketer: How to Get Your Sales Team to Use LinkedIn
Join Greg Mischio and Adam Beck as they try to solve the age-old question: “Why, oh why can’t I get my industrial sales team to engage on LinkedIn?” For sales and marketing leaders, this is a head-scratcher, especially when you…
MoreEngineering Efficiency Report Highlights the Common Gaps in the Engineering Process
Engineers in today’s environment are faced with countless challenges. Shorter production times coupled with an increasing demand for unique solutions multiply the workload for engineers. To exacerbate the situation, engineers are constantly under pressure to cut costs in the design…
MoreEngineering an Electric Jet Engine
Watch This Genius Design and Build an Electric “Turbo” Jet Engine From Household Items We’ve seen them hanging off the sides of aircraft for decades, but until now I never realized there are so many variations on the jet engine…
MoreHow to Differentiate Components in a Commodity Market
How to make commodity parts stand out in the market In this interview, Joseph Lewin from CADENAS PARTsolutions speaks with Stefanie Casimir. Stefanie is the Global Product Marketing Manager for ABB Nema Motors and has 20 years of experience in…
MoreField Research is Vital for Industrial Marketers
In this interview, Joseph Lewin from CADENAS PARTsolutions speaks with Paul Hepperla. Paul is Vice President, Solutions Strategy, Cold Chain at Emerson. He has over 28 years of experience in everything from marketing, to sales, to strategy and business development. Is…
MoreLinkedIn Ad Targeting for Industrial Marketers
Grow your business with Linkedin Ad Targeting! Join Joe Sullivan, Mary Keough and Adam Beck, as they roll up their sleeves and dig into Linkedin Ad targeting. In this practical, hands-on session you’ll see how to reach your ideal audience…
MoreHow to Break Out of Single-digit Growth in a Commodity Market
In this interview, Joseph Lewin from CADENAS PARTsolutions speaks with Ravi Kyasaram. Ravi was formerly responsible for growth strategy of the Cold Chain division at Emerson. Ravi is an engineer turned growth strategist with an extensive background in leadership at…
MoreQuesttec Solutions Launches All-New Product Configurator of 3D CAD Models
Questtec Solutions has launched its brand-new online product configurator, featuring millions of product configurations for its Magne-Trac Product line. Built by CADENAS PARTsolutions, the new configurator transforms the customer experience of Questtec’s website, making it easy for engineers to configure…
MoreElectricSolenoidValves.com Launches CAD Library of 3D Solenoid Valves and Motorized Ball Valves Built by CADENAS PARTsolutions
E-Commerce Automation Company improves digital experience with on-demand delivery of engineering content ElectricSolenoidValves.com, a distributor specializing in solenoid valves and automation products for engineers and OEMs, has released an online CAD library of 3D solenoid valves. Built by CADENAS PARTsolutions,…
MoreWhat Is Torque?
Need help with common engineering terms? Check out our engineering terminology guide for the basics. As Andy Dwyer might say, “I don’t know what torque is, and at this point I’m too afraid to ask.” The word “torque” gets tossed…
More
