Archive for 2019
Adam Savage Engineered the Perfect Tattoo
Engineers around the world: “Why didn’t I think of that?” Have you ever been stuck in the middle of a project needing quick measurements? Maybe you were hunting through your toolbox trying to figure out if that screw was 2…
MoreThe Ultimate Guide to Digital Customer Experience (DCX) for Manufacturers
Understanding digital customer experience is vital to increasing sales and building customer loyalty online. In essence, it’s how the customer thinks and feels about your company after all the digital interactions between them and your company. Here’s a three-step process…
MoreEngineering a 100% Wooden Bike from a Sheet of Plywood
YouTube Star and Technology Tester William Osman Tries to Build a Bike from One Piece of Plywood – What Could Go Wrong? It all began with a 3D CAD model for the bike, a trip to a home improvement…
MoreHow You Can Save 2 Hours a Week on Engineering Designs
Add Value to Your Designs You didn’t go to school to spend hours re-modeling screws, brackets, or fasteners. You became an engineer to bring new ideas and solutions into our world. Why continue wasting your time, when you can save…
MoreLooking back: The 2019 Industrial Marketing Summit at Content Marketing World
An event all about industrial content marketing For many marketers, the idea of another conference, or seminar, or trade-show, seems like an overwhelming proposition. Marketers and salespeople are inundated with events. An interested professional could easily find one a week…
MorePitfalls Industrial Marketers and Leader Must Overcome to Create Their Best Work Every Day
The Founder of Accidental Creative Shares Common Pitfalls Marketing and Leaders Encounter and How to Avoid Them to Create Your Best Work. Get the PDF Slide Deck Access the full videos from the Summit here. “Hi my name…
MoreUnique Challenges When Marketing to Engineers and Industrial Buyers
B2B Is Not the Same as Industrial Marketing – Here’s what Savvy Industrials Need to Know About Marketing to Engineers. Get the PDF Slide Deck Access the full videos from the Summit here. If you haven’t heard of…
MoreHow Brennan Industries’ Small Marketing Team Increased Leads 800% with Content Marketing
The Global Marketing Director of Brennan Industries is on a one-man crusade to turn industrial “Content Marketing” into “Value Marketing”. Get the PDF Slide Deck Access the full videos from the Summit here. Real value. That’s the…
MoreHow Working with Engineers Taught Me to Be a Better Marketer
B2B Industrial Marketing Stories: Lara Schneider, Marketing Manager at Toshiba, shares tactical advice and strategies for turning your SMEs’ knowledge into content engineers want. Get the PDF Slide Deck Access the full videos from the Summit here. Want…
MoreEnable Your Sales Team in the Industrial Customer Journey
Vice President of Marketing Communications for Emerson, Kerry Nedic, Shares How to Mobile Your Sales Team in the Industrial Customer Journey with Great Content and Coordination. Get the PDF Slide Deck Access the full videos from the Summit here.…
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