18 Tips from Real Industrial Marketers

Unlock your marketing potential with insights from today’s industry experts


Industrial marketers have a lot on their plate: content marketing strategies, KPIs, CAD models, email automation, social media, sales enablement… The list goes on.

Some of us might imagine ourselves as the “black sheep” of marketing. We have to do things the hard way, the not fun way, the not cool way. Our products are complicated and boring, therefore our marketing is complicated and boring.

But that’s not the case!

real industrial marketers

The ebook, 18 Tips from Real Industrial Marketers, challenges you to think differently.

This book is for industrial marketers, built by industrial marketers. Fourteen experts from manufacturers and marketing companies in the industrial sphere share their #1 piece of advice for 2020.

Inside, you will find practical, industry-specific advice from experts in the field. these nuggets are meant to help steer your marketing strategy toward success. We hope that you will be inspired to break this pattern of thinking and create your best marketing content to date.

When marketers in the industrial space come together, everybody can grow together.


Featured Industry Experts

  1. James Soto, Marketer, Founder & CEO of Industrial Strength Marketing
  2. Adam Beck, Director of Marketing at CADENAS PARTsolutions
  3. Achinta Mitra, Chief Content Creator at Industrial Marketing Today
  4. Joe Sullivan, Thinker & Founder of Gorilla 76
  5. Ken Wolcott, Director of Marketing and Product Development at Qosina
  6. Lane Perskey, Marketing Communications Manager at Smalley Steel Ring Company
  7. Breanna Prestidge, Marketing Manager at Monkeytoe, Ltd.
  8. Rick Regole, Director of Sales & Marketing at iCONN Systems
  9. Stephanie Benirschke, Head of Marketing at CADENAS GmbH
  10. Jake Rosheim, Engineer for the Pop-Link© Mounting System
  11. Sue Dalponte, Offer Manager at Schneider Electric Motion USA
  12. John Joyce, Global Marketing Director at Brennan Industries
  13. Bill Sanders, the Director of Sales & Marketing at Nason
  14. Joseph Lewin, Product Marketing Manager at CADENAS PARTsolutions



Please contact us at [email protected] for all related questions!


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Adam Beck

Director of Marketing at CADENAS PARTsolutions | A Marketing graduate from the Miami University, Farmer School of Business in Oxford Ohio, Adam has years of experience in marketing and design for a variety of industries.