Get to Know Your CADENAS PARTsolutions Team: Joseph Lewin

Joseph comes to CADENAS PARTsolutions with years of experience, practice and adventure.

Say hello to our new Product Marketing Manager, Joseph Lewin!

Joseph will be working with the marketing team to develop a marketing strategy and campaigns for our Strategic Parts Management platform. He previously had his own marketing business in which he worked with small companies to elevate their marketing, and he has several years of experience creating videos and building marketing campaigns.

Joseph moved from Denver to Cincinnati 8 years ago with his wife Megan. They’ve since lived in Kenya where his wife started a nonprofit, and they launched a travel blog and made videos for organizations as they traveled. They now live in Cheviot with their three children, Ezekiel (6), Shay (4) and Lucy (18 months).

Welcome to the team, Joseph! We’re happy to have you on board.

Where did you grow up/ go to school?

I grew up in Denver, CO; and I moved to Cincinnati eight years ago with my wife. My background is in video creation and marketing. I’ve done a lot of work around email marketing campaigns, website and landing page designs, and building strategies for small companies to convert more leads into customers.

Tell us about your role at CADENAS PARTsolutions:

I will be in charge of building a marketing strategy and content for the Strategic Parts Management platform. I will be working hand-in-hand with the sales team to nurture leads and communicate the value of that platform to engineers.

What are you most looking forward to in this new role?

I really enjoy thinking through the steps of a marketing campaign that generates results. A lot of marketing comes down to testing, so I’m looking forward to working in a space where I have the resources to move the needle.

The “Lightning Round”

Favorite movie: Braveheart is a good classic. I have young kids at home, and we all enjoy watching the How to Train Your Dragon series. Lone Survivor and other action movies are also great.

Best vacation ever: That’s split between two incredible experiences: the first was a safari in Maasai Mara, Kenya I did with my wife. The second was a trip to Zanzibar in which she and I exchanged some video work for lodging at a private villa.

What do you do for fun? I love creating video, although that’s been a bit of a professional hobby, too! I enjoy gardening and chasing my kids around the house. I’m currently building kitchen cabinets and built-ins for our home, which is a fun project.

Food you can’t live without: These kind of contradict each other, but my wife and I have become pretty good at cooking vegetables because of our travels, but I also love to bake and making baked goods.

Favorite TV show: White Collar

Favorite band: Johnnyswim, United Pursuit Band, and Jonathan David & Melissa Helser.